International market expansion
At Going.international, we facilitate your entry into global markets, focusing on long-term sustainability and investment returns. Our expertise primarily lies within the German-speaking regions (Germany, Austria, Switzerland) as well as extending our services to Poland and Slovakia. By collaborating with native speakers and leveraging our deep understanding of local markets, we guarantee a seamless expansion experience.


Expand with us!
"Since beginning my digital marketing career in 2016, I've garnered a wealth of experience across various sectors, including smaller projects and B2B strategies at agency level, as well as multinational corporations in finance and logistics. With over 50 projects under my belt, primarily aimed at the German market, I've honed my ability to manage and deliver effective strategies across all project sizes—from strategic planning and market analysis to website optimisation. In 2022, I channelled this expertise to cultivate a dedicated team, progressively building our capacity to support your growth."
Milan Fiala - Markter & Sailor
When to Leverage our Services?
01
If your independent expansion efforts have fallen short.
02
If you're planning an expansion and need precise, relevant data.
03
If you require assistance with website localisation or are seeking native speakers.
04
If you're looking for a long-term partner to support your online expansion into international markets.
How can we help
How We Can Assist with Your Expansion?

1. Market Analysis
Every market has its nuances—what works in the Czech Republic may not be effective in Germany or Poland. To make informed decisions, you need quality data. We'll prepare a market analysis for you and map the competitive landscape. We know where to look: valuable information can be obtained from the target community's Facebook groups or from the positive and negative reviews of your competitors.
2. Tailored Marketing Strategies
Simply translating your website and launching PPC campaigns is not enough. It's crucial from the outset of expansion to also consider content marketing, community engagement, thoughtfully crafted newsletters, and the like. We'll help you create a strategy that is truly effective.
3. Comprehensive Localization
Merely translating a website is insufficient. Quality localization involves adapting content, payment methods, legal requirements, and certifications. These steps will help you gain customer trust and increase conversion rates.
4. Ongoing Marketing Support
Your brand is unknown—that's the reality on a new market. We will assist you with online PR, reviews, collaborations with influencers, and search results optimization. Your brand needs to be visible from day one.
Clients we worked with
"Milan has been acting as a Google Certified Trainer for the second year. During this time, he has been part of our Business Academy as a lecturer and also engaged in the export accelerator as a consultant. Czech and Slovak e-shops were long afraid of exporting to German-speaking countries, but with Milan's cooperation, there's nothing to fear – he has helped several e-shops not only enter the German market but also succeed and grow there."
"Milan is an expert in SEO and UX for the German market. During consultations, he sought functional solutions with a focus on business and priorities."
"I can recommend Milan as a reliable and passionate marketing consultant. He has a strong understanding of the German online market, which he easily translates into practical suggestions. I appreciate his broad expertise - he helps us in many areas, from technical SEO to pricing strategies. He usually does not settle for a 'no' if he believes a proposal will help achieve our goals."
"I can highly recommend cooperation with Mr. Fiala. He is an expert in his field, and we are glad to have his services and detailed knowledge; they help us a lot in meeting our foreign expansion goals. I appreciate his fast communication."
"Working with Milan has always been perfect; he has a solid grasp of the German market and is an excellent professional. Moreover, it's genuinely apparent that he wants to help us in our business. What was agreed upon always held true."

"Milan has been acting as a Google Certified Trainer for the second year. During this time, he has been part of our Business Academy as a lecturer and also engaged in the export accelerator as a consultant. Czech and Slovak e-shops were long afraid of exporting to German-speaking countries, but with Milan's cooperation, there's nothing to fear – he has helped several e-shops not only enter the German market but also succeed and grow there."
Mária Mrázková a Martin Svoboda

"Milan is an expert in SEO and UX for the German market. During consultations, he sought functional solutions with a focus on business and priorities."
Ivo Pacinek

"I can recommend Milan as a reliable and passionate marketing consultant. He has a strong understanding of the German online market, which he easily translates into practical suggestions. I appreciate his broad expertise - he helps us in many areas, from technical SEO to pricing strategies. He usually does not settle for a 'no' if he believes a proposal will help achieve our goals."
Adam Zamojski

"I can highly recommend cooperation with Mr. Fiala. He is an expert in his field, and we are glad to have his services and detailed knowledge; they help us a lot in meeting our foreign expansion goals. I appreciate his fast communication."
Pavel Makovský

"Working with Milan has always been perfect; he has a solid grasp of the German market and is an excellent professional. Moreover, it's genuinely apparent that he wants to help us in our business. What was agreed upon always held true."
Jan Vlček

Why Choose to Collaborate with Us?
Flexible Approach & Effective Solutions
We understand that every project is unique. We are familiar with the environments of small businesses, B2B projects, and multinational corporations. We tailor our collaboration to your needs and possibilities. We won't push you into one-size-fits-all solutions. Need full service? We're here to help. Looking for consultation? We're here for you.
Experienced Team
We ensure not only linguistic accuracy but also cultural and marketing relevance. Milan has been involved in online expansion into international markets since 2016 and has worked on more than 50 projects—from small e-shops to corporations and online comparators. We have experience with various market segments and know what works in practice. We collaborate with native speakers and top experts.
Proactivity & Strategic Approach
Expansion brings challenges—from localization to technical constraints. We always look for solutions that ensure growth and long-term sustainability of your business in new markets.